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Privacy Policy

Last updated: March 29, 2026

1. Introduction

MG Motor India Pvt. Ltd. ("MG Motor India", "we", "us") is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your personal information when you use store.mgmotor.co.in (the "Platform"). This policy complies with the Digital Personal Data Protection Act, 2023 (DPDP Act) and applicable Indian regulations.

2. Information We Collect

Personal Data: Name, email address, phone number, shipping address, billing address, and payment information when you create an account or place an order.

Vehicle Data: Vehicle Identification Number (VIN), vehicle model, variant, and registration number when you link your MG vehicle.

Usage Data: Browsing history, product views, search queries, device information, IP address, and interaction data collected through cookies and analytics tools.

Transaction Data: Order history, payment records, MG Coins balance, and loyalty program activity.

3. How We Use Your Information

We process your personal data for the following purposes:

Order Processing: To fulfill your purchases, process payments, and arrange delivery.
Vehicle Compatibility: To show accessories compatible with your specific MG vehicle.
Personalization: To recommend products and offers tailored to your preferences and vehicle.
Loyalty Program: To manage MG Coins earning, redemption, and account status.
Communication: To send order updates, delivery notifications, and promotional offers (with your consent).
Analytics: To understand user behavior and improve our Platform and services.
Legal Compliance: To comply with applicable laws and regulations.

4. Cookies & Tracking Technologies

We use the following types of cookies:

Essential Cookies: Necessary for the Platform to function (cart, authentication, security).
Analytics Cookies: Help us understand how visitors interact with the Platform (Adobe Analytics).
Marketing Cookies: Used for targeted advertising across platforms (Google, Meta).
Personalization Cookies: Remember your preferences such as selected vehicle and language.

You can manage your cookie preferences at any time through our Cookie Preferences panel.

5. Data Sharing & Third Parties

We may share your personal data with:

Payment Processors: For processing UPI, card, and net banking transactions.
Logistics Partners: Shiprocket/Delhivery for order fulfillment and delivery tracking.
Analytics Providers: Adobe Analytics for platform performance insights.
MG Dealer Network: For dealer-pickup orders and vehicle-specific services.
SAP S/4HANA: For inventory and order management synchronization.

We do not sell your personal data to third parties.

6. Your Rights Under DPDP Act

Under the Digital Personal Data Protection Act, 2023, you have the right to:

Access: Request a copy of the personal data we hold about you.
Correction: Request correction of inaccurate or incomplete data.
Erasure: Request deletion of your personal data, subject to legal retention requirements.
Portability: Receive your data in a structured, machine-readable format.
Withdraw Consent: Withdraw consent for data processing at any time.
Grievance Redressal: File a complaint regarding data processing practices.

To exercise these rights, contact our Data Protection Officer at dpo@mgmotor.co.in or use the self-service portal in your Account Settings.

7. Data Retention

We retain your personal data for the following periods:

Account Data: Until account deletion request, plus 30 days for processing.
Transaction Records: 7 years (as required by Indian tax laws).
Processing Logs: Minimum 1 year (DPDP Act requirement).
Marketing Preferences: Until consent withdrawal.
Browsing Data: 90 days from collection.

8. Security Measures

We implement industry-standard security measures including:

• Encryption of data at rest and in transit (TLS 1.3).
• PCI-DSS compliance for payment processing.
• Access controls and role-based permissions.
• Regular security audits and vulnerability assessments.
• 72-hour data breach reporting protocol as per DPDP Act.
• Detailed audit trails of all processing activities.

9. Children's Privacy

The Platform is not intended for children under 18 years of age. We do not knowingly collect personal data from children. If we become aware that we have collected data from a child, we will take steps to delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of significant changes through email or a prominent notice on the Platform. Continued use of the Platform after changes constitutes acceptance of the updated policy.

Last updated: March 29, 2026.

11. Contact Us

Data Protection Officer:
Email: dpo@mgmotor.co.in

Customer Support:
Email: support@mgmotor.co.in
Phone: 1800-200-6464 (Mon-Sat, 9 AM - 7 PM IST)

Registered Office:
MG Motor India Pvt. Ltd.
DLF Cyber City, Phase III, Sector 24
Gurugram, Haryana 122002, India

For questions about this policy, please contact us.